We require a series of display advertisements for use on the Google AdWords Display Network. These ads will be used to attract new customers to Switch Video.
*** Both static image and flash animation ads are welcome. ***
We are looking for creative, fun and imaginative ads that communicate the benefits of using video and demonstrate professional, high quality work. Attached you can find a logo and branding guidelines.
The messaging of these ads should center on the benefits of animated video as a marketing or
communication tool for businesses as well as highlighting Switch Video as a leader in this market. The call to action is for the viewer to book a consultation to produce a custom video.
Examples of the benefits of using video include increased online conversion and engagement rates, stronger retention of information by viewer, increased leads and sales, and higher rankings in online search results.
Reasons to work with Switch Video include an professional team with over 5 years of experience in the industry, a portfolio of over 300 videos, ability to work in multiple languages and countries, and a scientific approach with attention to creating a entertaining and effective video. Additional information can be found at http://www.switchvideo.com.
All ads need to adhere to the policies and specifications outlined in Google AdWords Ad Policy ( http://support.google.com/adwordspo…wer=176108 ).
Size Formats Required
** For this contest you only need to submit either a Leaderboard (728x90) or Inline Rectangle (300x250) ad. You won't need to create all ads unless selected as the winner **
Banner: 468 x 60
Leaderboard: 728 x 90
Square: 250 x 250
Small square: 200 x 200
Large rectangle: 336 x 280
Inline rectangle: 300 x 250
Skyscraper: 120 x 600
Wide skyscraper: 160 x 600
Static Image Ad Specifics
* 50kb or Smaller
* Acceptable formats are .JPG , .JPEG , .PNG , .GIF
Flash Ad Specifics
* 50kb or Smaller
* Acceptable format is .SWF only
* Animation length must be 30 seconds or shorter
* Animations can be looped, but the animations must stop after 30 seconds
* Flash ads must be 20 fps or slower