We need a series of 3 designs of a printed ad (size 5"x 3", 5"x 4.83",3.25"x 3") for small businesses that advertise on our service. And of 7 'daughter' ads for other platforms/sizes(sizes are in the attached examples).
The ads can be for a service or goods, that can be either purchased online (buy these sneakers for $99 only), get a coupon to purchase in a store (get 1 cup of coffee for free with this coupon) or to get user details for more information (to test drive our new corvette leave your contact information). Please select one of the three when creating the ad series.
The ads will be edited (text/image) using our web tool (see screen capture attached) with pre-defined text block length and font size (Business name, Address, short description of the offer/tagline (to be used in the online ads), additional details on the offer, Limitations, Tel. number etc.. Price can be a 'standalone' field) and a one or two significant image of the SMB (of the product/business/service/logo – this image often includes text and be colorful).
The print ad must include the following highlighted sentence according to the type of ad: e.g. "to get the coupon please send COFFEE to 603-456-2222". This should not appear on the 'daughter ads'.
Attached is an example of an ad created by a business user (pdf file).
The ads need to be designed to motivate user action.
The 7 'daughter' ads are auto generated using some of the text blocks and images (so – the text block used in the daughter ads is the same text as in the print ad (but may use smaller font) and image proportions are the same as in the print ad) Mandatory to use: Offer short description, business name or logo, image, address (and price if the price is std alone and not part of the offer text).