3 banner ads should be 300 x 250, 160 x 600, and 728 x 90
Top could have the company name and the website:
NJ Center for Fertility and Reproductive Medicine and http://www.infertilitytutorials.com (in smaller font but clear this is the company's website)
3 bullets could be:
Endometriosis (Symptoms, Stages, and Photos)
Ultrapulse laser for complete excision
Highly Effective and Affordable
call to action button could be "Get Help Now"
Photo of woman with abdominal pain or searching for answers?
Not cheesy but doesn't need to be stuffy. Something women would enjoy seeing, find cute or attractive, and appealing enough to click on the ad for more information.
Will send to infertility landing page at http://www.infertilitytutorials.com…anding.php
More websites for company include http://www.drericdaitermd.com and http://www.ericdaiter.com and http://www.infertilitytutorials.com for examples of nice web design at webpage level