A book cover - front, back and spine for 6 x 9 book. About 175 pages.
Book title: The Practical Guide to Business-to-Business Marketing.
Subtitle : Everything you need to know to make marketing actually work for your B2B company
Author: Lisa Shepherd
I would the design to be bold, clean and simple. Mezzanine’s brand colors are dark blue and light blue, please use those (see website – http://www.themezzaninegroup.com) and attached logo. Logo not to be used on the book, however.
Some designs I like are in the attached doc.
The back cover needs to leave room for 3 - 4 testimonials, examples that can be used as dummy text:
"The Practical Guide to Business to Business Marketing is a must-read for anyone responsible for marketing in a B2B company – from CEO to marketing coordinator. Shepherd shares a practical approach that demystifies marketing for non-marketers and marketers alike.”
Jack Smythe, President, BigB2BCo
"This book is long overdue! Finally a one-stop resource for B2B marketers on how to put a strategy together, choose tactics that make sense, and implement effectively."
Beth Cook, CEO, TechnicalBusiness
"For all the B2B companies who used to think they didn’t need marketing – but now realize they do – this book is a gift. With an incredibly pragmatic view of how and when marketing can help B2B companies, Shepherd provides a roadmap that will help all B2B companies get the word out about their businesses.”
Peter Stieves, General Manager, GlobalB2B