Book & E-Book for a How to Video Creation Book for Experts and Consultants.

The Expert's Video Playbook

James Cooper

James Cooper is a filmmaker, storyteller and video marketing expert. When he was 5 years old, his father gave him his first film camera, and his love for filmmaking began. His passion is helping Experts share their unique message with the world to grow their business and make an impact. Video and storytelling should a fun, creative process that connects you with the people you are meant to serve. It is the true key to grow your business.

The Expert's Video Playbook is a step-by-step process for Experts and Consultants, to use video storytelling to grow and scale their business. From content creation, to production, to post-production and marketing, this book will take people from novice to expert in video marketing.

Experts, Coaches and Consultants. 65% Women, 45% Men. Age 35-55. People who need a step by step plan to DIY video, storytelling on camera, and marketing to attract their ideal clients, and generate sales and income for their business.

When I first Googled "Playbook" I saw a lot of the "x's and o's like a football playbook. However instead of x's and o's I thought maybe the lines would direct to an audience or an ipad or iphone. This is about strategy and tools to DIY video themselves. But it's also not about the gear. It's about their story and how to use the tools to create their story, in order to grow their business, attract their audience and generate sales. The key things to play off are "EXPERT'S" because that's who it's for. and PLAYBOOK because that incorporates the strategy. If there is any icon or imagery that can show VIDEO, whether any photo, image or icon, than I leave it to your creativity to where that will go. The Fonts should be professional, Modern, and mood should be energetic, driven, targeted.

Please don't get too cute on the generating money or sales. No MAGNETS, or MEGAPHONES or anything that is too cliche