See the semi-final text/photos of people in the attached file "TEXT_for_Contest_11-23-12."
This will be a 8 1/2 x 11 glossy print media ad, very similar to a book cover. It will be on display/sale on store counters and hanging og stite racks. It will also be on websites and blogs as an ad to buy the chart.
We want the message to quickly attract the customer to look choser. Then the one-liners and people photos and their very short testimonials will sell the product.
This is a unique product and you will see the ideas we have in the two attached drafts. The published print ad is too busy and not to the point at quick glance. The survey shows that people are attracted by the colors and quotes. The second rough draft was to be in the same colors, but it shows more of the style people that attracts our customer base.
Also attached are some photos that can be used, alone wit and additional male from a different demographic if mutiple people appear on the ad. One thought was to have the chart (not readible) bur held buy two people in the upper center of the page. The key words are also attached.
I want is ASAP, and available to you day or night.