I run a marketing consulting business. I also host a popular marketing podcast to help business owners with their marketing.
The people I most appeal to are business owners who want to improve their marketing. They understand that marketing can be a very effective way to grow their business, but they're not sure how to do it well.
That's my job ... to help them get a better understanding of marketing.
¿Qué te inspira y qué diseño imaginas para tu empresa?
I require a front and back cover and spine for my new book.
Please find the information that is to appear on it in the attached brief which includes:
1. Information about my book
2. The copy for the front, back & spine
3. What I'm looking for in the winning design
4. Examples of book covers that I love
Have fun with it. Create something you'd be incredibly proud of. Create a cover that you'd be proud to call your own. Ask as many questions of me as you need to in order to truly understand my brief. And finally, I hope to establish a long term relationship with the winning designer.
**As I start to see the designs come in I notice the biggest challenge will be to ensure it's clear that this is a business marketing book ... and not a book about boomerangs!
** I also realise that if you place a boomerang upside down it creates a smiley face - so there may well be an idea in that, as the Boomerang Effect is all about how a business owner will see great returns if they create marketing that is helpful. Doing so puts a smile on their face and their customers. :)
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