Service offering that helps B2B companies convert their value propositions from being product/service focused to Buyer Focused - to create a value proposition that actually SELLS.
¿Qué te inspira y qué diseño imaginas para tu empresa?
The title of the book is : Value Propositions That SELL: Turning Your Message into a Magnet that Attracts Buyers.
Looking for a fresh, clean design - interesting images that suggst business but are not the "standard" - like people shaking hands and that kind of thing. Prefer brighter colors - rather than dark. The focus of the book is about "converting" a "same-old, same-old" product driven value proposition into something that is actually all about the desired buyers - their world, their challenges and goals, their language. I am open to both abstract designs or photos, or a creative combination of the two. Just want it to look clean and unclutteres.