The visual should NOT be a lightbulb! The creative challenge is to create a "concept" visual that helps communicate the idea of the book in a fun and creative way.
The publisher's synopsis of the book:
Bryan Mattimore is a big idea guy—bringing in over $3 billion in sales for Fortune 500 companies through innovation projects. In 21 Days To a Big Idea, Mattimore takes readers through a disciplined, creative process to help aspiring entrepreneurs create an original new business concept.
By investing less than an hour a day for twenty-one days, the “student” will: 1) learn a new toolkit of creative thinking strategies and problem solving techniques that can be useful for solving a wide variety of both personal and professional challenges, and 2) generate more than a dozen practical new business concepts from which to choose the highest potential/winning idea for a new start-up.
Entertaining and easy-to-follow, 21 Days to a Big Idea is a must-read to all aspiring entrepreneurs, helping you to find and implement your first—or your next—biggest idea.
Comparable business book titles/covers:
1) Creativity, Inc., Ed Catmull
2) Start with Why, Simon Sinek
3) Thinkertoys, Michael Michalko
4) A Whack on the Side of the Head, Roger Von Oech
5) Thinking Fast... Slow, Daniel Kahneman
6) Idea Stormers, Bryan Mattimore
7) Freakonomics, Steven Levitt