TITLE: Unleashing Capacity, The Hidden Human Resources
KEY AUDIENCE: CEOs, heads of HR departments
TEXT FOR THE COVER:
• Unleashing Capacity: The Hidden Human Resources
• Rita Trehan
GOAL: We are looking for a minimal cover design, with highlights of colour. The design would show potential customers that the book is modern and progressive. Professional, sophisticated and energetic.
• clean & minimal
DESIGNS WE LIKE:
• https://s-media-cache-ak0.pinimg.co…e6a235.jpg - we like this because it's bright, but not trashy. It gets across clearly that the book is to help people.
• https://s-media-cache-ak0.pinimg.co…cd1583.jpg - we like this because of the minimal feeling, it reminds us of the arrow design featured on our clients website here: http://ritatrehan.com
1. It shouldn't look like a standard text book, more along the lines of a popular business/personal advice book
2. We'd prefer cartoons/graphics/etc above photo images. E.g. not keen on stock images of people in suits around desks
3. Main thing is the book cover needs to look professional!