Dennis Brouwer is an expert on leadership development, navigating change, and finding hidden growth in people, teams, and markets. He is an entrepreneur and certified leadership coach with experience as a Fortune 500 executive, co-founder of a software start-up and naval flight officer. He is the head of sales and business development at WSB, the world's largest speakers bureau, where he leads a team focused on connecting inspiring leaders, achievers and visionaries with audiences in 26 countries. He lives with his wife in northern Virginia.
Descripción del libro
The Return on Leadership - Finding Hidden Growth in People, Teams, and Markets, is a business book designed to help managers and leaders find growth by answering a simple question.
In a world where the playing field has been leveled - where everyone has access to the same infrastructure, technology, skills and markets - how do you out-perform your competition?
New research shows that the sole remaining differentiator is leadership. It turns out that growth isn't just capital-intensive or labor-intensive - it's also leader-intensive.
In case studies ranging from elite military organizations to the ultra-competitive world of information technology, author D.L. Brouwer provides clear examples of the ways in which exceptional leadership saves lives, grows companies and delights customers and employees.
Público al que se apunta
The audience for this book will be current and aspiring leaders in business, non-profits, associations and military organizations who are in search of relevant, applicable leadership approaches proven to deliver measurable Returns on Leadership. It is appropriate for both male and female readers, in the age group from mid-20's to mid-50's. The primary location will be the US, but it is appropriate for any English-speaking culture, and via Amazon, will be marketed world-wide.
Tipo de portada de libro
Diseño de inspiración
¿Qué colores quieres que tenga tu diseño?
Ligeros y neutrales
Atributos de estilo
Necesidades de diseño
I am looking for an easy to read title with a single iconic image of an overflowing treasure chest in the center of the cover. The image is also repeated on the spine of the book. Some of the coins in and around the treasure chest are traditional coins, but some of them also appear to be happy human faces - perhaps even the traditional "happy face". The title should be dark and easy to read, with the first letter of the words Return, On, and Leadership in a bolder typeface and in a contrasting color so that the reader first sees the full title, but then immediately notices the letters ROL. The subtitle may be in a complementary font and color, and the word "Hidden" should appear to be inserted from above, as shown in the attached file. Overall, the cover should be symmetrical around the central vertical axis. The background can be a single color or multi-tonal for emphasis. The author's name should be at the bottom of the cover.
Lo que debe evitarse
I would like to avoid anything that looks too cartoonish or too photo realistic.
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