Cómo john iX comenzó su viaje en logo y paquete de imagen corporativa
¿Cómo se te conoce?
Shepherd Realty Capital
Cuéntanos a qué tipo de público quieres llegar
-a full service real estate firm focused on the acquisition, development, and management of real estate providing investors excellent risk-adjusted rates of return
-Shepherd Realty Capital, LLC is the business name. I am not sure if I want to see the name in the logo or not. I would like a logo that can be used as stand alone symbol and one with the name of the business on it.
-The company will focus on building wealth over decades rather than trying to make a quick dollar. I want the brand to symbolize that we plan to be around for a long time servicing the needs over our investors and the end users of the real estate.
-Keywords that I wanted to be associated with the brand: dependable, long-term, smart, careful, risk-averse, etc.
-The company looks for asymmetric risk/reward opportunities with assets already in the money and looking unlock value through further development
-The company will look for opportunities in the Mid-Atlantic region with a primary focus on deals in and around the Beltway in Washington, DC
-I choose Shepherd because I thought that a shepherd was a great way of depicting someone who is protecting investor's capital. Investor like to make money, but they are really scared of losing money too.
-I also own a German Shepherd Dog and I think that it would be very cool to see the figure of that type of dog in the logo.
¿A qué sector dirías que pertenece tu empresa?
Bienes raíces e hipotecas
¿Qué colores quieres que tenga tu diseño?
Otros requisitos relativos al color
I'd like to explore the following colors:
Blues: Knowledge, trust, calm and honesty.
Dark neutrals: Formality, mystery, exclusivity and luxury.
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
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