The ceremonies we conduct are celebrations of life, whether of marriage, of a life that was lived, or a new life.
The elements we would like emphasised are: the "Scottish" nature of the association but in a modern sense, NOT in a kitsch, highland, tartan shortbread tin sense; positive human values such as happiness, kindness, empathy, compassion, equality, fairness and honesty.
The target audience however is mainly brides to be who are looking for an organisation to conduct their legal wedding. This target group is primarily but not exclusively women in their twenties and thirties. In addition, this target audience resides mainly in the central belt of Scotland.
Please note this is an organisation for the non-religious who share humanist beliefs, as defined by the Amsterdam Declaration of 2002. It is not a "spiritual" or religious organisation.