Lifestyle brand similar to that of Onnit.com or bulletproof.com
Dealing in meditation, yoga, bio-hacking, life optimisation, brain supplements, smart drugs, research chemicals
The brand image needs to be elite and portray elegance, style, professionalism and quality.
Brand image should be too "hippie" or "yoga related" but needs to be sleak and professional.
Dark neutral colours are preferred, but addition or implementation of colour aspects is appreciated.