You can see the current logo at https://www.westsoundworkforce.com.
The company was recently purchased by a new owner and we're looking to refresh our branding. You can learn more about the company at the link above.
Current colors are gold and green but we'd like something new, fresh, and lively.
While we like purples and dark neutrals, we're open to any color combination that modernizes our branding's look and feel.
We want to stay away from using this blue: #2AA4C5 (or similar)
We indicated that we'd like to see the initials in the logo, but we're also open to the full business name: West Sound Workforce. We're also open to a simpler logo mark.
We'd like to move away from the current serif font and toward a sans serif font.
Other Logo Uses
Fax - We still do some business by fax and want to make sure that our logo represents well in one color too.
Promo products - the logo, or a logo mark might also be printed on promotional products like pens, shirts, notepads, mugs, etc.
Social media - we use Facebook, LinkedIn, Twitter and some job-specific sites.
Print media - we still advertise in newspapers and other print media.
When people see the logo we want them to feel partnership, professionalism, confident, energized, younger/edgy, progressive.