Logo design for a revolutionary gene therapy company creating cures for devastating genetic diseases

Medicina y farmacia

Flux Therapeutics is a biotechnology company that is developing transformational new gene therapies with the potential to treat, and potentially cure, devastating genetic diseases that cannot be addressed with other existing technologies. Flux initially is focused on genetic diseases of the CNS that cause profound intellectual disability, autism and intractable epilepsy for which no treatments are available and few or no therapies are under development. Flux's technology specifically upregulates the deficient target gene by modulating the ubiquitin-proteasome system, a master regulator of protein homeostasis within cells, to prevent degradation of targets and thereby increase their abundance. This mechanism is the basis for Flux's name--our gene therapies act by modulating the "flux" of protein production and degradation within the cell. The logo and branding created under this brief will be used to create official company presentations, business cards, letterhead and eventually also to inform the company's website when we exit "stealth mode"

I think the concept of "flux" could be a useful design theme, classically depicted with arrows (up and down in this case, emphasizing that Flux "turns up" the target). It could also be worth looking at images depicting the ubiquitin-proteasome system, wherein enzymes called E3 ligases add a "recycle me" to a target protein to mediate its destruction and a second family of enzymes, the deubiquitinases, snip off those "recycle me" tags to "rescue" it and thus increase its abundance--two opposing forces up and down. Our therapies engage this mechanism to specifically snip off the polyubiquitin "recycle me" signal and rescue the protein from degradation. All technical, I know, but a quick look might inspire ideas. Another non-technical idea is of twins or doubling, which is what our therapies seek to do--our patients have 50% as much of the target as they should, so doubling could essentially be curative. Along these lines, the symbol for gemini, twins, could be interesting.

Toda categoría de diseño tiene precios flexibles para todos los presupuestos. Logo y paquete de imagen corporativa comienza en $599.