First off I hate providing "inspiration" graphics or logos, I don't want someone to just copy something else that already exists, I can do that. I mean of course google some "rolled ice cream company logos" and see what it is out there, but again I like see some creativity and thought put into things, not just copy and paste.
I am former graphic designer, so I've got high expectations myself. We are starting a company that does the rolled ice cream to consumers. Our audience will be wide reaching as it is an ice cream business, so from children with their parents, to younger couples, even to older individuals who just want ice cream. The thai rolled ice cream is a new twist, so I would think the logo should be something a bit more modern to fit the nature of the product, rolled ice cream being a new twist on a old classic that is ice cream. I would expect the logo to be fluid, have some curve and shape it to it to mimic the physical appearance of "rolled ice cream" (please google for visuals of how the ice cream appears). We are starting in Florida with these stores, but are looking to franchise so the logo should be something that would appeal to a franchise owner as well, bold with a wide ranging appeal due to the large scope of audience and consumers.