Our clients are Point of Sale/Point of purchase display manufacturers. These companies make product display units to promote brands in supermarkets, independents and major multiples. the buyers are both male and female and could either be marketing, design or technical people.
We work both in the US and UK and currently our brochure serves both markets which we would like to keep. The US market is more sales-like and direct, whereas the UK is more reserved so we always try to keep a balance between to two styles of marketing,
Our product components add light, sound, movement or media to instore displays in retail outlets, our customers manufacture these displays. Our products are deigned to make displays stand out instore so that the shopper notices them and ultimately purchases the product.
Our selling points are that our products are:-
Low cost – High impact – Long lasting – Battery powered – Low ROI – Fast Turnaround
¿Qué idea tienes, qué estilo te gusta para tu brochure?
We have a current brochure and are looking to amend and update this as currently it is somewhat technical and we want to make it more attractive to the reader – add some photographic images and make it slightly ‘sexier’.
We sell components so are looking for a modern or technology feel
Our brochure currently has 24 pages but we will want to cut this down to 20 (including the covers). As detailed above we are looking at more of an update than redesign so we are not looking for 20 new pages.
We would like to see concepts for the front cover and for one of the inside pages please to see if we can find a look and feel that we like for the brand.
Following this, if a concept is chosen we will be looking to either use the design to complete the brochure or may commission the designer to work on the whole brochure (which will be 16 or 20 pages)