AccelerAction works exclusively with accounting, law, consulting firms. We know their unique culture and understand their challenges. This insight enables us to not only market the firm, but also market the practice groups, divisions and people – the experts – whom we can help inspire to market themselves.
¿Qué te inspira y qué diseño imaginas para tu empresa?
We would like the white paper to have a bit more design while still working within our brand graphics(see our website as an example -- http://www.acceleraction.com)
We are big believers is utilizing white space as a graphic element. We want the piece to be clean.... professional... yet show a creative edge. Our target audience is typically 50-something men who are very technically focuses (accountants and attorneys), so it cannot be too creative or edgy
We have several more white papers written that need to be designed.... so we plan to use this as a "template" for future ones. Use of graphic elements and icons that could translate into future papers will be a plus.
Brand colors: PMS 611, 295 and gray.
We are excited about this project and look forward to some great designs!
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