We are launching a new leadership seminar based around the concept of resilience. It is titled Building Resilience: Brave Leaders & Better Teams.
Our target audience is high-level executives, and the sales materials should appeal to that group.
¿Qué idea tienes, qué estilo te gusta para tu brochure?
We are seeking a professional, classy, and beautiful design for our sales materials. We would like to use this sales handout to send to prospective clients both digitally and via mail (printed).
The sales material should be 8.5 x 11 and can be 2 – 4 pages in length.
Textured/gritty feel to the cover (consistent with our branding) that gives a feeling of “hard-earned wisdom.” Eric’s logo can also be incorporated into this design, but can be an accent, does not need to be a central aspect. Colors on the cover can mimic our website palette (http://www.ericgreitens.com), but this is not a requirement.
For this project, please see attached sample/model of what a similar sales handout looks like. This “Strategic Thinking” brochure is much too cheesy for our taste, but some of the layout can give you an idea of what might be effective for this project, and clarify what I outlined above.
Folleto a diseñar
8.5 x 11, double-sided document
Tamaño de papel
Lo que debe evitarse
Cheesy, "corporate" design. Stock photos of people in suits conversing in a semi-circle or huddling around a white board.
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