Cómo Franziska.Domann comenzó su viaje en rotulación de auto, camión o camioneta
¿Cómo se te conoce?
Gstaad Marketing GmbH
¿A qué sector dirías que pertenece tu empresa?
Viajes y hotelería
Cuéntanos a qué tipo de público quieres llegar
We, the Gstaad Marketing GmbH, do marketing for the whole holiday destination "Gstaad".
The region has a further 9 chalet villages alongside Gstaad, located at an altitude of between 1,000 and 1,400 meters. Yet despite its style and class, Gstaad has remained genuinely alpine and down-to-earth. It is proud of its tradition and lives and breathes it every day.
Over a thousand cultural and sporting events are available to visitors every year, including top events with an international reputation. In addition, visitors will find first-class hotels, outstanding shopping facilities along the traffic-free promenade and an airport in Saanen.
Our target customers for the design-job: best agers / active / wealthy / swiss / families / well-educated / tourist / skier / hiker
Typical for the region are paper cuttings, cheese, chalets, cows, ...
¿Qué te inspira y qué diseño imaginas para tu empresa?
The design is for a special premium line of Volvo XC60, black (about 10 pieces). The cars will be sold to common customers (so these are NOT company cars – keep it simple). We'd like to get a design which stands for prestige / luxury, swiss tradition, nature, recreation and enjoyment. The design should be usable during summer and winter. The claim of Gstaad is "come up, slow down" and the advertising medium a Simmentaler cow called Tessa.