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The general requirements would be to produce an original, creative, square scarf design. It should appeal to a wide U.S. female audience, stylish but not too trendy. It should be seasonal for Christmas (though not religious). We are looking for fashionable, not cutesy, so no dancing Santa Clauses or cartoonish icons. We also avoid simple, repeating patterns or icons.
To be clear, it should be Christmas themed and Christmas elements can be incorporated (such as mistletoe, santa hat, Christmas tree, etc) but these should be stylish, not cartoonish or "cutesy". I am providing examples of scarf designs from other months that demonstrate our overall style as well as how we incorporate holiday themes.
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My company produces a line of high-quality fashion scarves for dogs. These scarves are not your usual dog bandanas (which are usually low-quality and "cute" but not fashionable). My dog scarves are nice enough that the owner of the dog may wear them herself but they are still fun and interesting for a dog. See http://dogsbesttrend.com
You must include at least one of my logos. Logos can be any color and placed anywhere that fits within the design.
The scarves are square and are produced in two sizes: 55cm square and 35cm square. Please keep this in mind for logo sizing--the logo should be tastefully incorporated and not ostentatious.
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