Current site is at http://www.smartcookies.com
See the site map attached for the key sections. I'm looking for the homepage and the template for the interior pages based on the sitemap.
Color Palette - New site can have a similar palette to http://www.smartcookies.com
This new WP theme should be 2 column.
The Most Desired Actions for the site visitor are:
1. Opt-in for the Money Group Quick Start Guide (see on smartcookies.com for image of ebook)
2. Inquire about the One-on-One Coaching Offering (see copy on bottom left of smartcookies.com)
3. Opt-in to Receive Bite Size Cookies (Blog by eMail)
4. See Today's Cookie (read summary, click to read more) - have the past five to ten listed. This is really just showing the blog (BiteSize Cookie money tips) on the homepage.
I've included a site map that includes the main categories and key items that need to be on the homepage (include Twitter and Facebook chicklets)
Brand - needs to showcase the credibility with the media exposure Smart Cookies have received (add logos Oprah, TODAY, CNN, Money, NYtimes etc should link as they currently do on smartcookies.com) and also promo the 2 books they have released.
ALSO - showcase the Smart Cookie Approved American Express relationship
Attached are select photos SMART-COOKIES-99.zip you can use in any manner you wish.