Scientific, stay away if possible from using faces of women tends to give more of a spa-ish look which we want to stay away from.
Our PurGevity skincare products are science-based, using natural ingredients. In terms of imagery, would like to convey the above maybe through test tube, beakers, hexagons, maybe mix/feature some ingredients we use:
Simmondsia Chinensis (jojoba)
Oenothera Biennis (evening primrose)
Chondrus crispus (seaweed) extract
Anthemis nobilis (chamomile) extract
Sites we like that have the look we want to go for are:
I like origins.com but maybe too nature vs. scientific for our brand.
Our brand colors are:
PMS: Process Blue
PMS: Cool Grey
PMS: 7650 C