We're looking to create a responsive and engaging animated banner ad gif to include in each of the recipe posts on our blog - https://blog.arousingappetites.com.
The purpose of this graphic is to engage a site visitor to click the graphic to download one of our recipe booklets, so we're looking for a gif that fits a food blog/cooking/recipe context.
As for the aesthetic, we're looking for something a little playful and little quirky, while still keeping the design very modern and sleek.
Examples of gifs we really like:
Example 1 - http://bit.ly/2tJ2Yxy
Example 2 (except ours will need text and a call to action) - http://bit.ly/2u4q5VF
Graphic we are currently using:
This is the existing graphic we have, and unfortunately it's not engaging at all (and it doesn't look good on mobile): https://blog.arousingappetites.com/…68x112.jpg
Example of graphic in-use: https://blog.arousingappetites.com/…k-ceviche/
Here's is an example one of our recipe booklets:
This graphic will appear in over 150 blog posts - each featuring a different recipe - so this graphic can't be specific to any one recipe.
Text we want somewhere inside the banner ad:
Want to save this recipe for later? Download it here!
(I think the "download it here" text should be in a button)
We're looking to work with someone on an ongoing basis on many projects like this, although for now consider this a starting assignment.