It is a goal setting app, with a function to set goals, action plan and put the stake in a form of money for each action point. If a user fails to indicate action as complete then he loses money. This way user will be more committed to performing the action. More details can be found here http://www.boldapp.me
¿Qué te inspira y qué diseño imaginas para tu empresa?
Icon design should ideally reflect the idea (goal on top of mind, strong commitments, bold goals). Some examples: attached picture with man face and lamp inside, one idea could be to replace lamp with target or "B" letter. Another idea is strong hand keeping letter B. Third one could be simple letter B, perhaps a bottom circle of the letter could be an as colorful target.
Any other ideas are very welcome
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