We require three new animated banner ads for a new campaign to promote a Balanced Scorecard Certification course in March 2015. They should point to:
We require image animation and not just sliding text
The banners will be used by AdRoll and Google AdWords and should be the following dimensions and be less than 45kb:
Leaderboard - 728x90
Tower - 120x600
Rectangle - 300x250
The banner design should be in keeping with the website and include the intrafocus logo, Various formats of the logo are attached. The words/phases should be included:
'Intrafocus' (the logo)
'Balanced Scorecard Certification'
'London March 16-20
'Certification from the George Washington University and Balanced Scorecard Institute'
This is a business to business service, NOT a consumer service, and therefore the banners should lean towards a more corporate style.
We have recently gone live with a new website:
http://www.intrafocus.com. The ads should be in the same style as the website and can draw on any of the graphics you see.
AdRoll requires the animation to cease after a maximum of 30 seconds.
AdRoll has a further restriction: "Any ads featuring a white or black background are required to have a 1 px border of a distinguishing color around the perimeter of the ad in order to separate it from page content."
For all AdRoll restrictions please see: http://support.adroll.com/creative-requirements/