We're working on refreshing our Analytics Academy, a free email course aimed at teaching people how to effectively use data to make better decisions.
This is the old version: https://segment.com/academy
This is the work in progress for the new version: http://fast-beach-1805.herokuapp.com/academy
The new version will have the same color theme and similar layout as the WIP, but we want it to have a strong visual personality! As such, we'll be adding a "back to school" theme. This project is to design icons for each course to replace the images on the home/landing page. The visual tone, character, and values we want to convey are friendliness, warmth, and helpfulness.
We'd like for the icons to stick to one color or a small number of colors.
Course 1 — Set of building blocks with letters A,B,C
Main point to get across: This is an introduction
Course 2 — A cup or holder with a supplies like pens, pencil, scissors
Main point to get across: This is about collecting things
Course 3 — A stack of books
Main point to get across: We're talking about stacks! (software stacks, but this can be done with books)
Course 4 — A collection of science-y items like beakers
Main point to get across: This is for advanced users
Main Academy Icon 5 — A graduation cap that fits the style of the other icons
This will be somehow incorporated into our logo, used as favicon, etc.