We're about to launch a consumer loyalty program where people collect points when performing certain tasks, available tasks at launch are when users:
1. Spend at our retail partners
2. Perform geolocation check-in at our retail partners stores from our app
3. Visit our partners websites from our app
We will continuously add new ways for users to collect points, which is unique for our program as other programs only give points when spending money. Hence, our tag line is "More than before".
The program is aimed at both tourists and residents where there will be 2 different journey. We're working on collaborating with the government of Dubai so we aim to make it the loyalty program of Dubai city.
¿Qué te inspira y qué diseño imaginas para tu empresa?
I’m looking for an icon design for our mobile app. More information about the app:
• Our program membership is free
• We aspire to be a city-wide loyalty program, and eventually a global program.
• Acquiring new members is an immediate target
• We aim to connect different loyalty programs to ours (using a blockchain technology) so our customers can transfer points between programs and have the freedom to redeem anywhere.
• The program is based in Dubai (UAE), but customers can redeem their points in many countries globally.
• The program will have multiple brands from sectors like retail, travel, fashion, entertainment, financial services and other consumer related industries.
• The customer should feel excitement and attracted to use the program
• The icon should be for Android and iOS, high resolution
• The design should be simple, no crowded designs please
• Primary color is blue RGB (53,168,223), and secondary color is purple RGB(180,2,128).
The customers should have a memorable and rewarding experience when dealing with our app
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