Cómo anne H comenzó su viaje en gráficos e ilustraciones
¿Cómo se te conoce?
Pukeko Rental Managers
¿A qué sector dirías que pertenece tu empresa?
Bienes raíces e hipotecas
Cuéntanos a qué tipo de público quieres llegar
Pukeko Property Managers is a group of independently owned licensees of property managers in New Zealand that specializes in property management and nothing else. There is only one mission for Pukeko- to revolutionalise the property management industry.
The property management market in NZ is unregulated and many of the big players in the market have been playing it “dirty” forever. This has been the norm of the industry with many investors being told lies and left bleeding with properties being left vacant, rents not paid or properties being destroyed.
Pukeko Property Managers want to change this and expose what the real motivations of the “big bullies” and truly offer a true alternative that has integrity, is transparent and has the interest of the property owners at heart.
¿Qué te inspira y qué diseño imaginas para tu empresa?
The website of Pukeko is being redesigned and rebuild at the moment. What we’re wanting is to have an illustration done as the key imagery that will fit perfectly with the overall colour scheme and template of the new website design (see attachment)
The key imagery is to be an illustration of the revolution of property management industry with Pukeko leading the charge. The illustration currently shown in the website design is a place holder only.
The emotions we want to provoke with the revolution are energy, determination, conviction, strength, victory and hope.
What we don’t want to communicate are: anger, violence, death, despondent and sadness.
The scenario we’re thinking of is:
A group of adults with flags and placards being in action/ victorious. Fists thrusted in the air victoriously. This is all happening against a backdrop of houses.
The people can be in a silhouette backlit with a spectacular light from behind. The overall image is not to be dark and somber.
You may or may not choose to show the expression of the faces of the revolters.
We would like this to be a powerful image that is beautifully illustrated and is the main focal point for the homepage.
The headline is to be incorporated into the illustration as well : JOIN THE property management REVOLUTION
The font used has to be in line with the emotions we’re wanting to communicated. See examples attached
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