Cómo uruba.niazi comenzó su viaje en gráficos e ilustraciones
¿Cómo se te conoce?
¿A qué sector dirías que pertenece tu empresa?
Cuéntanos a qué tipo de público quieres llegar
We are an AI company that handles massive amounts of data and finds signal in the noise or pattern/structure in the chaos. Our patented technology Topological Data Analysis (TDA) gives shape to data and that shape has meaning. It allows businesses to explore the shape of data to find the meaning hidden behind it. Most AI performs supervised machine learning, meaning training the machine to do certain actions. Our platform performs unsupervised machine learning to let the data speak for itself without asking any question or giving the machine any commands. WE LET THE DATA TAKE THE CLIENT ON A JOURNEY OF DISCOVERY.
Our target audience is banks, financial institutes. Head of Anti Money Laundering, Head of compliance, Chief Risk Officer.
¿Qué te inspira y qué diseño imaginas para tu empresa?
I need a graphic concept for a sales deck which will run through the entire presentation telling the story of what our technology does. The main themes we are trying to get across are:
● Harness an unbounded quantity of data, bringing together more information than ever before.
● Experience the full capacity of your data insights instantly without labeling or traditional data preparation prerequisites.
● Discover even the weakest patterns in the most complex structures, improving efficiencies and uncovering malignancies.
● Detect formerly undetectable “unknown unknown” with precision and completeness
● Achieve measurable ROI immediately, getting material results in a fraction of the time of traditional approaches.
● Enable accountable, ethical and clear decisions backed by transparent and explainable documentation.
This is storytelling of first entering a universe of mass amounts of data which is chaotic and inaccessible. Then the technology begins to make sense of the data and forming relationships between them. These relationships help organizations like banks find criminal activity like money-laundering or human trafficking. It also allows them to find new criminal activity they missed before with precision. They are able to this in record amount of time and get results fast rather than in 6 months or a year. And this whole process that the machine i.e. AI is doing is explainable and transparent with an auditable trail. Which builds trust and accountability in the technology and the institution using it.
Show how we create value from chaos, how we create transparency from muddiness.
WE LET THE DATA TAKE THE CLIENT ON A JOURNEY OF DISCOVERY.
This graphic has to run throughout the presentation and should form a coherent story that builds on top of each other. Each of these concepts is backed by a use case that our company has done in the past. It is about explaining a complex idea in a simple manner and getting the message across. I am adding our logo and style guide for colors. You don't have to stick with our style guide. We would like for it to be a light background.
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