Cómo mathewjohns comenzó su viaje en gráficos e ilustraciones
¿Cómo se te conoce?
Urban Safari International Pty Ltd
¿A qué sector dirías que pertenece tu empresa?
Cuéntanos a qué tipo de público quieres llegar
.We have these gorgeous, cute, realistic ,cuddly soft plush jungle safari animals that are also lifesize. The target audience would be kids, playcentres, zoos, families especially with kids, adults as these toys can be used as home decor as well.
What we do is through our sales of this toys we fund animal welfare organisations to contribute to society. We primarily want to educate children and adults about wildlife , the need to support them and also how we can make a difference to the society. We want to be the company that not only sell these lovely plush toy but want people to have a wonderful experience coming in the shop and knowing facts about these animals..basically our aim is to atleast educate one fact about the animals just through the experience visiting the shop.
¿Qué te inspira y qué diseño imaginas para tu empresa?
What we want is a perfect outlay for a mural that we can have on all our shops. We want to build Urban Safari into a brand and it needs to have our logo ( attached ) and mission statement on the Mural (Realise , Overcome and Give) (concept file attached), our products ( also attached, not all necessarily you can choose from the range as you can even sketch jungle animals according to your imagination infact that will be preferred).The product photos are only for your reference
Basically we want to build our brand based on these three colours Red, Orange and Green and we want to integrate a perfect illustration of these colours as a mural. The way that these colours will be illustrated in the design will be the key selection criteria.In short this design should give the audience of why we exist, who we are and what we do. We are unique and the only company in Australia who are selling soft toys with a vision of contributing towards a good cause and protecting our planet.
I will be attaching the concept file of our business so you can have a read and have an idea for what needs to be presented. Basically the mural should communicate the colours well and also show that we want to contribute towards the well being of the animals and impart education through our business. You can also suggest somewhere that we manufacture the toys and sell them direct and hence the best prices on our products are guaranteed as well. Designers please note that the mural should have REALISTIC looking animals and not animated images of the animals since we are actually selling realistic looking animals in our store
Mural size approximately 15 feet wide x 10 feet high. However i will be giving the design for the mural guys to customise according to wall size.
I want you to all read the Urban Safari Concept file throughly as the design needs to communicate the true sentiment and capture the essence of the business. It also needs to be thought as we are going to have this Mural right across our franchisees and please have REALISTIC looking images of animals rather than animated ones as we sell real lifesize looking animals. I will be attaching the logo, flyer which we distribute so you have the idea of the business and product images. The attachments are
1) Logo design 2) Flyer that we normally distribute 3) Product Photos 4) Concept File
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