Cómo andrewcampbell comenzó su viaje en gráficos e ilustraciones
¿Cómo se te conoce?
¿A qué sector dirías que pertenece tu empresa?
Cuéntanos a qué tipo de público quieres llegar
We are an online service and mobile app that combines discounts with gamification. Our discounts are all for cuisine from local restaurants. A user can play an interactive gaming feature on our website and app to determine his or her discount. This is what makes our company unique. We empower users to become part of an exciting discount process. Our target market are people between the ages of 18 and 34. Our customers are also smart buyers that want to save money while eating out.
¿Qué te inspira y qué diseño imaginas para tu empresa?
We want a creative design of an interactive 5x5 lottery ticket. Don't think of the typical lottery ticket look. We want ours to be centered around our brand: sleek, fun and bold. This design is what users will be seeing when they play for a discount. The design should show the whole screen of what the user will see. It includes: scratch number, stars bar, legend, total discount, 5x5 box layout, and header (with text saying "The Discount Lottery"). We want to stick to our company colors for the most part: blue, white, black. Look at our website home page and list page for a better understanding. Also we have provided our previous lottery ticket design that we are not satisfied with.
Our company colors are blue (#008dff), white, and dark gray. We also like to use an accent of bright yellow or orange.
The fonts we use mainly are Century Gothic (preferred) and Myriad Pro.
What we do not like about our previous lottery ticket designs:
1) Too childish and cartoony, it doesn't connect with our website and brand.
2) Looks cheep and unprofessional
3) The design is unoriginal (it is just like a paper scratch-off lottery ticket).
What we like about our previous lottery ticket design:
1) The top bar has a modern look to it
2) The legend can be hidden
We were thinking of a potential design where the 25 boxes could be a sleek back color. These boxes would have a thin white glow around them and fade into blue.
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