A set of four energetic and appealing illustrations that clearly illustrate to a new user what PK Fitness is all about, and inspire them to sign up!
The style of illustrations can be anywhere from loose and sketchy, to clean and crisp. Include characters doing physical activities (running, cycling, strength, spin classes etc), wearable technology (watches, heart rate monitors), and an ethnically diverse community of people.
Use of color is up to the designer's discretion. If it's only an accent, we'd prefer Orange. HEX: FF973D.
The four images to be created are:
• Getting Started ( setting up your personal fitness profile)
• Workout (Physically working out, with a realtime effort score - emphasis on effort)
• Analyze (review stats and insights from your workout)
• Socal (Share/compare fitness journies with friends and family)
Keep them fun!