Be creative. This is supposed to be a fun campaign but the end goal is raising money for cancer research. The idea of this infographic is to call attention to the campaign and get people interested and involved.
Datos a incluir en la infografía
KAY-TWELVE TOUCH YOUR BUTT CHALLENGE: HELP FIGHT CANCER!
Try an office chair from Kay-Twelve and help us kick cancer’s butt. For every office chair sold from the Touch Your Butt Challenge, a portion of the proceeds will go to benefit cancer research through Pelotonia – an organization that raises money through a grassroots bike tour to help end cancer.
One in two men and one in three women will be diagnosed with cancer in their lifetime.
More than one million people in the United States get cancer each year.
A substantial proportion of cancers could be prevented. All cancers caused by cigarette smoking and heavy use of alcohol could be prevented completely.
In 2014, almost 176,000 of estimated 585,720 cancer deaths will be caused by tobacco use.
Up to 1/3 of cancers in economically developed countries like the US are related to overweight or obesity, physical inactivity and poor nutrition.
100% of every dollar raised by Pelotonia goes directly to fund cancer research at the Ohio State University Comprehensive Cancer Center.
The History of Pelotonia: As Director of the OSU Comprehensive Cancer Center and distinguished research physician, Mike Caligiuri recognized the need to expand current research funding and was inspired by the broad success of grassroots initiatives supporting other nationally based cancer programs. Pelotonia’s mission is to make the experience special for every rider.
Where Does the Money from Pelotonia Go? 100% of all funds raised by Pelotonia Riders, Virtual Riders and Volunteers directly supports cancer research at the Ohio State University Comprehensive Cancer Center- James Cancer Hospital and Solove Research Institute (OSUCCC-James).
Office chairs in the Kay-Twelve Touch Your Butt Challenge are rated for Looks, Comfort, Roominess, Back Support and Overall Satisfaction. Request the Kay-Twelve Touch Your Butt Challenge at your workplace today to try out quality chairs and benefit cancer research!
Elementos para incluir en la infografía
Animation is fine for this infographic. I think having the "Facts" portion with the cancer statistics broken out into a little section would be good. The fact that this campaign is with Kay-Twelve.com and it is called the 'Touch Your Butt Challenge' should kind of take center stage with Pelotonia and what they do a close second. Ultimately we want to drive businesses to take part in the campaign, not skip over it and go straight to Pelotonia.
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