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¿Qué idea tienes, qué estilo te gusta para tu landing page?
We have a firm brand guideline which I will upload.
I"ll also provide our brochure which gives context.
Our key objective is to create a landing page that converts visitors into paying members. It needs to clearly specify what we do, key benefits, key features and call out to do the 14 Day FREE Trial .
(I've attached our basic mock up.)
It must include:
- Unique selling proposition
- Call to action: 14 Day Free Trial | Become a Member
- Benefits statements
- Key features
- Showcase of content
- Membership plans (with call out to target audience personas)
- Customer testimonials
- Email sign up (We will also have a pop up banner to drive email signup with a download offer.)
With regard to images, for the purpose of design, I'm happy for the designer to take images of business speakers from Google. Our speakers include:
- Simon Sinek
- Malcolm Gladwell
- Jim Collins
- Martha Stewart
- Liz Wiseman
- Valerie Jarrett
- Seth Godin
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