Cómo brad.e.matthews comenzó su viaje en diseño de landing page
¿Cómo se te conoce?
Cuéntanos a qué tipo de público quieres llegar
About our startup: Summed is design to help people save money without thinking about it. Summed analyzes a user’s checking account transaction history and it predicts how much money they need for day-to-day living, and what (if any) might be left over. What is left over is savings. Those savings are automatically transferred to the savings or investment account of the user’s choice. Our goal is to help people reach their financial goals faster (retirement savings, buy a new house, send a kid to college, etc.) by helping them save smarter.
¿A qué sector dirías que pertenece tu empresa?
Sitio web existente
no website yet
¿Qué idea tienes, qué estilo te gusta para tu landing page?
We encourage you to take creative freedom. We do like the idea of a unifying hero shot above the fold, but are open to other ideas. Generally, we want a sophisticated, clean, and cohesive design that speaks to people of varying ages (25-55 years old) and different socioeconomic backgrounds (making $40,000 to $200,000).
Attached is a PDF mockup we pulled together to give you an idea of the general layout and features (i.e., email signup) we had in mind, along with web copy (it still needs to be edited).
Email signup is key -- it's the whole point of this landing page.
** should be a mobile optimized design**
The graphics I put in the wireframe are just placeholders. ** Do not take them too literally ** They are not going to be used on the landing page. Please be creative with your illustrations/pictures to highlight the words/messaging. Illustrations are great, but they shouldn't bee too cute or just for "millennials" -- they need to appeal to a wide user base.
The last few pages of the PDF also have images of people we would consider our target users. Hope that helps.
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