Below is the text from a promotional email that outlines the same info that should be on the landing page. Information may be edited as the designer recommends. Also:
Need data capture form to include email address, first name, last name, company. If you can have it feed directly into my MailChimp or HubSpot accounts and send me an email when someone completes the information, all the better. I welcome your suggestions for buttons/call to actions.
"Investing in marketing and sales shouldn't feel like throwing money into a black hole.
Does it feel like your marketing & sales spending is going into a black hole? Many businesses allocate their marketing dollars based on habit—“we’ve always done this trade show”—and fear—“if we don’t do it again, we might lose business.” A fresh perspective can help.
Like a good investment portfolio, understanding what performed well—and what didn’t—allows a business to invest in the most promising opportunities and position themselves for a more successful 2018.
From now until February 15, 2018, you can get an expert marketing review from Pythia LLC Marketing Strategy Consulting for a discounted price of $999. This is normally a value of more than $1200.
The review includes:
Initial 1-hour consultation to discuss your client’s business, target market, and 2017 marketing & sales activities
Analysis of any data the client has related to their marketing efforts (Google Analytics, social media metrics, sales data)
Review of messaging and materials
Recommendations for future marketing efforts
No data? No worries. Pythia can glean insights from your revenue and sales information as well as review your marketing qualitatively to help assess marketing effectiveness.
Get on track for a successful 2018. Schedule your marketing review today.
The fine print: Marketing reviews must be initiated by February 15, 2018, in order to receive the discounted rate. The initial consultation does not need to be completed by that date. Client will be invoiced for payment after the initial consultation is complete. Consultations may be conducted in person, via phone, or via web conference at the convenience of both the client and Pythia LLC.
Karen Hatfield is the president and chief marketing muse for Pythia LLC, a marketing strategy and innovation consulting practice. In her 25+ years of marketing experience, she has helped influence and establish marketing and product development strategies for businesses ranging from startups to large corporations and multinational brands. Karen loves working with business owners and executives to help them figure out the best way to grow their business."