Cómo marketing 4P comenzó su viaje en diseño de landing page
¿Cómo se te conoce?
SportsWoD - Sports Workouts on Demand/Sports Workout of the Day
Cuéntanos a qué tipo de público quieres llegar
o The site:
Athletes will come to our site for speed, agility, and strength drills and workouts, which help improve performance in their respective sports.
This program was initially launched on DVD only and we’re now offering these athletic drills and workouts as on demand online videos.
The product is named “SportsWoD” which stands for “Sports Workouts on Demand” and “Sports Workout of the Day”.
We serve 2 types of users or accounts types. Individual Athletes and Coaches of Athletes. Coaches can also be Parents and Coaches have a different type of account than athletes. Coach accounts contain multiple athletes. The Coach can manage (add, remove, edit, delete) athletes, and create workouts and makes them available to the athletes in their account.
Coaches have their own account with 250, 500, and up to 1000 athletes. Each coach can also brand their account with school, organization, company, colors, logos, information, etc.
¿Qué idea tienes, qué estilo te gusta para tu landing page?
The colors are Primary Accent Color (#9bb70d), Gray (Secondary), Black (Accent)
Elementos para incluir en la página de inicio
o Call To Action above the fold
o Purchase/Buy Now/Join button above the fold
o Email capture
o Exciting Sports Athlete theme with emphasis on Age 16-28 Sports Training (American Football and Soccer)
o Responsive Layout that looks like a mobile app, for multiple device sizes such as Desktop, Tablet, Mobile that maintains call to actions for email sign up and buy button
Annually $9/mo paid annually
Monthly $19/mo paid monthly
The goal is to convert athletes looking for a Sports drills into a buyer or onto the mailing list.
o This must be a Sports centric, clean, simple, high quality, and exciting design that is focused on conversion.
Will likely target Lead Pages as the Landing page hosting.
Hemos encontrado algunos concursos similares que podrían interesarte