Cómo ian.smith comenzó su viaje en diseño de landing page
¿Cómo se te conoce?
Cuéntanos a qué tipo de público quieres llegar
The site sells virtual candles, lit on profiles created for those who have passed away. Profiles can be created by anybody, for events or individuals. Candles cost $1 to light and burn for a year. All proceeds from the candle go to a charity, chosen by the person who lit the candle, from a list of approved charities. Each candle lit provides an opportunity to "lighter" to share a story of why that person played an important role in their life, or simply why they lit the candle?
We believe the current page has the right features and content.
We like our logo and tagline, we don't like the overall "heaviness" of the page. We believe we have too many content "containers" that make the site feel very "boxy".
Additionally, the overall design feels outdated, it needs a facelift!
We'd like the design to build off the tagline and maybe highlight the flame? The black background is too negative and is not at all welcoming or engaging. The site is supposed to celebrate the life of the person who has passed on.
The "this week in history" section needs to be more prominent.
We'd also like to include a "featured charity" area on the landing page.
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