WalkerFinancial tuvo su nuevo diseño de landing page a través de un concurso de diseño:
Logo & Landing Page - Walker Financial Network - "A new standard in CRE lending"
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Bienes raíces e hipotecas
Walker Financial Network is a cloud-based lending platform that can manage new loan applications, collect required documentation and track and report loan status all the way through closing. It is a commercial real estate "brokerage in a box".
Sitio web existente
We are introducing an online platform that will allow real estate professional (brokers, attorneys, accountants, etc.) to connect their commercial clients with $1 - $100 million in financing. We need to be able to describe quickly and simply what we do, who it's for, and why they should signup. We need a landing page that shows how we operate at the intersection of technology and high finance. This means it needs to relay qualities of trust, security, finance while also showing some technology prowess. I thought a site like Stripe.com was a good starting point. Their copy is brilliant, but their layout is perhaps bit too playful (aimed more at small business and startups). If you look at the typical "investor fund" site you'll see picture of a skyscraper with big bold text, and a list of deals they've closed (www.aew.com, rracapital.com, etc.) -- that would be too far in the other direction! Ultimately we want to present just a few paragraphs of text, a section where the user can click through a list of features to see screenshots & a bit of text detail, and calls to action for 'Signup' and 'Request a Demo'.
Elementos para incluir en la página de inicio
PLEASE SEE ATTACHMENT for the Landing Page copy! There is text included for 6 sections. One section will show a list of various screenshots of the product, where each screenshot will probably be accompanied by some text. Two calls to action are 'Signup' and 'Request a Demo'. ------------- Our existing company website is www.walkerfinancialconsulting.com. You can look at that just to see our company logo and colors. We are not trying to re-create the existing company website. ------------- In case you are curious, you can see a DEMO of the product which are selling / advertising, if you go to: https://demo.walker.financial/ Feel free to click Apply and enter some dummy data so you can go into the site and see the actual Application process. Don't enter any real data, even email can be fake. You can also see the back-end configuration screens if you go to: https://demo.walker.financial/Partner/ Please don't reconfigure the demo site ;-). We'll be using some screenshots from this DEMO site in the Landing Page. I was also thinking we could possibly have an animation/embedded video scrolling through some of the screens or showing them in-use. --------- EDIT: There seems to be some confusion in the initial responses. Just to be clear, the Landing Page I need created for this brief should NOT look like the platform DEMO landing page (demo.walker.financial) or our existing company site (www.walkerfinancialconsulting.com). I hope that makes sense. For this brief, we are asking for a new Landing Page for *Walker Financial Network*, to advertise our platform to real estate professionals. I am providing the DEMO link in case it helps you to see what the actual product that we are selling looks like, but I'll remove the link to the demo if it is just causing more confusion! Thanks, I hope this is clear. HINT: If you have put the words "Complex Loans Simple Solutions" in your design proposal, that is NOT correct, you are doing the wrong thing.
We are building a platform that could help process hundreds of millions of dollars of commercial real estate lending. The landing page is at the intersection between technology and finance, and needs to convey ideas like trust, authority, and finance balanced against clean, simple technology. The target market is commercial real estate brokers, real estate professionals, lawyers, accountants, and property developers. These are not super-tech-savy individuals, so we aren't targeting software developers like Stripe. Average demographic is probably 40-50 year old male, so if you include stock images of people think adult professional, not young professional or retired. We are targeting "Hipster" or "Millennial" age groups.
$549 Paquete Plata
Toda categoría de diseño tiene precios flexibles para todos los presupuestos. Diseño de Landing Page comienza en $349.
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