I have attached an image of a business card with a logo that has
always been one of my favorites (the card is provided only for the
logo, not the card design). While simply a
treatment of the initial 'T', It conveys luxury, sophistication and
power, and the depth and detail in the letters really gives it
impact. I also like the metallic gold.
Other logos I have submitted
as examples all make use of 3D,
which I find intriguing as long as the design stays classic and
than Web 2.0 and "techie". I submit these because they catch my eye,
but I do not wish to limit the creativity of the designers, who are
free to use treatments
of the initial "R" or create an abstract or pictorial mark.
One thing I would ilke to avoid is cursive fonts. I do not feel they
are right for this company.
I am leaning towards a couple different variety of designs - either a
treatment of the letter R (like the attached Trump logo or something
entirely different) or a pictorial mark. If using a pictorial mark, I
think it should convey something about the business. It doesn't have
to be literal (although it certainly can be), but it should convey
stability, sophistication and similar qualities you would hope to
in a commercial real estate investment firm.
I'd love to see more designs inspired by the Trump logo - using the
letter R with the depth and detail that is used in the Trump logo.