VistaCross Consulting provides consulting services for organizations that intend to bridge resource gap in business planning, go-to-market campaigns, program management, and/or international business. What will differentiate it from other consulting firms is the "honest-to-goodness" personalized" approach. In addition, VistaCross Consulting is intended to help broker relationships with other consultants and be a safe environment for networking and/or pooling resources together to potentially tap bigger opportunities.
I would like entrepreneurs from various cultures to feel that I can be their "primary care consultant" (just like we have primary care physicians), and can help them broker relationships with clients and/or business partners.
- Without alienating anyone from any culture, I personally hope to target entrepreneurs from Asia Pacific to use my services to create and/or expand their business globally.
- Without alienating anyone from any culture, I hope to target entrepreneurs interested to create and/or expand their business in Asia Pacific.
Communicate DIVERSITY - when you join the VistaCross family, clients will also have the benefit of networking with fellow entrepreneurs and leverage synergies.
Some background below on why VistaCross Consulting:
VistaCross is a blend of vista (description below), and cross (sort of shortcut for crossroads).
VistaCross Consulting enables the creation of an opportunity for something to happen, and make this opportunity a reality - vista by definition means "an opportunity for something to happen". VistaCross Consulting enables crossing the vista.
Vista is defined as "a pleasing view, especially one seen through a long, narrow opening." For kids, vista means, "a large and scenic view in the distance". VistaCross Consulting enables small and mid-sized businesses to be in the "large and scenic view", an active part of the spectacle.
Vista is also defined as a far-reaching or comprehensive mental view of a distant time or a lengthy series of events: the vista of the future. Clients of VistaCross Consulting will develop this comprehensive mental view.
With VistaCross Consulting, organizations can bridge their resource gap and/or have retained services for the following:
- Business Plan Development
- Market Research
International Business Representation
- Sales Pitches
- Business Alliances
- Product Launch
- Marketing Campaigns
- Events Planning
Marketing & Creative Services
- Positioning & Messaging
- Content Development
- Customer Success Stories
Please think about vista, crossing the vista, not just looking at it, but being a part of it, and making it even more spectacular...
It may be tempting to use nature as image for vista, but I'm not sure I like nature per se for the image. I like abstract stuff, but not sure if there are abstract images or designs that can connote vista, and crossing the vista. Something that would connote global (yet not intimidating) would be ideal.
Logo needs to evoke "Breathtaking possibilities..."
My son's school has VC as initials so I need to stay away from V and C intersecting each other.
If I choose a logo and business card design, how do I integrate these into the website templates (e.g. Wix)? Is this not an issue?