Cómo Giftica comenzó su viaje en logotipo y tarjeta de visita
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Giftica is one of Sydney's most loved boutique gift and jewelry stores. We sell an eclectic range of unique and high quality products by artisans from Australia and around the world. We have built a loyal following in our local area on Sydney's North Shore and we are now looking to expand nationally.
We would like a new logo with a fresh and current feel to take us into the future while maintaining a connection to the history of the business and to our customers.
The new logo will be used as a basis for the look and feel of our new online store and will also be used in new store signage, business cards and product tags.
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refer to current logo image
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We pride ourselves on providing value to our customers by not only offering unique and excellent products but also by making their life easier ... we offer thoughtful gift advice and free, high quality gift wrapping including colorful ribbons. It would be great if our new logo could convey these benefits!
The logo should convey the gift focus of our business without being overly "gifty" and should convey the playfully sophisticated mood of our retail store.
I have included zip file containing many photos and other graphics for reference. There are photos of the shop exterior and interior, sample wrappings, mockups of our website (currently offline), and previous business card and swing tag graphics.
We would NOT like the new logo to be contained within a box as the current logo is (it makes it very difficult to integrate into the website design).
Thank you :)
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