Cómo jennifer.fitzsimons comenzó su viaje en logotipo y tarjeta de visita
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The Gift Card
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• The card brand design should be premium positioned but not elitist.
• The person that gifts this card to someone should be proud to gift it to them and it should be desirable for the person receiver
• Both logo and the card should exude quality, security and a sense of trust.
• The card must appeal to a wide demographic to ensure givers and receivers relate to the brand.
• The card will be on sale at points of sale so must be easily identified as a gift card and stand out from the four competitors listed below.