Training athletes to partner with media, treating women with respect, and enhancing their brand for a successful future. Marketing to university administrators to be hired to train college athletes on how to act professionally in their brands, lives, and careers.
Our founder is a female college student who works as a sports journalist. She has covered NBA Basketball and College Football, Basketball, Softball, Baseball.. During these times she has seen young athletes destined to make professional levels. Yet often she sees these athletes unaware of how to brand themselves through the media or even social media posts. More importantly she has seen issues of Appropriateness that range from saying the wrong things to the opposite genders to full blown sexual assault.
With the #MeToo movement and the daily stories of athletes and other stars destroying their careers with bad behavior, it is apparent that now is the time to prepare these future stars.
We want to have athletes stand up and declare "I Am Pro" and will act appropriately moving forward in their career.
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