The reason we chose Axe Thro Co as a name is we felt it conveyed our core brand values: "Professional, Safe, and Fun", we would like our logo to continue that message, keeping in mind that this is axe throwing, pure and simple: we are down and dirty with a little bit of class. We chuck stuff at wood for fun.
We are leaning towards a single color/black and white logo.
Some of the more successful businesses in our industry are (We :
*www.badaxe.com- (*we don't like this particular website or logo, but they are successful)
We need axe(s) incorporated into the logo. We've attached examples of some fonts we like. We like choppy and distressed while being bold and legible
Some ideas we like but don't necessarily need to include:
-- Prefer a single axe, but crossed axes seem to be commonly used by other companies and we are open to that option
-- Look as if the lettering was cutting through fabric, etched, or burned into a material, mean and gritty
-- "Axe Thro Co" to be in Small Caps (all capital letters but first letter of each word larger than the other letters)
-- A simple illustrated axe
-- Wood grains