We are 2 young lawyers who decided to fulfill a dream of opening a business that makes us truly happy, which is our future eco and sustainable store. I'm Rita, a passionate yoga teacher and Carolina an agriculture lover, we found our common path in the environment protection.
We will create an eco and sustaibable store that sells products that lead to a more sustainable and conscious way of life, with alternatives to disposable and plastic objects, giving also very importance to quality and fair trade. Our philosophy is based on the respect of the people, the environment and fair trade conditions, always looking for quality as well. It will be an online store, maybe in the future an actual shop. Our store fits in the "Zero Waste" growing movement. We will sell products like bamboo toothbruses, biodegradable cotton buds, reusable stainless steel straws, wraps to replace aluminum foil, plastic and cling film, lots of different brushes made with wood and natural bristles, cotton grocery bags, alum stone deos in a cork package, reusable cotton pads for make-up removal, natural baby products like reusable/cloth diapers, cloths and toys etc etc etc.
We plan to have the maximum number of eco products available in the same place but we want to choose them carefully. We want to give absolute priority to small businesses and brands.
We will sell the dream of saving the planet through our buying choices. We want it to be broad, stylish, simple yet original, quality and cool.
Target: 20 to 45 years olds, more women than men (70% women - 30% men).