Oases is a pastor's guide to church conferences and the only one of its kind. It's an online information service that acts as a compass, guiding pastors to church conferences that are happening around them in the U.S.
¿A qué sector dirías que pertenece tu empresa?
Comunidad y sin fines de lucro
¿Qué colores quieres que tenga tu diseño?
Ligeros y neutrales
Otros requisitos relativos al color
This brand runs on trust and hence might be a blue dominant brand. Also Oases, the brand name, has a lot to do with blue (water) and green (the Oases is the only greenery in a dry desert. Oases = plural of Oasis.
Para hacernos una idea de lo que representa tu marca, dinos qué estilos te gustan
Diseño de inspiración
- We want to invoke emotional branding within the target market when they see our logo. When they see the logo of Oases, they should feel like this brand will help guide them to a fountain that will refill and revive their spirits.
-An image of an "oasis/oases" is what they are dreaming of as they wander through dry deserts in their lives and seeing it should fill their hearts.
- PLEASE DO NOT HAVE CROSSES IN YOUR DESIGNS, unless its beautifully subtle.
- We also don't want very obvious images of a full blown oasis with trees and stuff. We are looking for a subtle icon that can represent what an oasis stands for - water (blue) and life (green).
- ABOUT THE DESIGNS EXAMPLES WE CHOSE -
- Our favorite designs from the visual brief were Crown Paint, Mighty Worm, Huvica Pets, and The Firearm Report.
- The reason WHY we like these designs is because the icon is understandable without text, and the icon is literal. It reflects the accompanying words (the icon for Crown Paint is literally a drop of paint making a crown).
- We do not want anything too abstract.
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