We are a retail establishment catering to the tabletop games. Think Dungeons & Dragons, Magic: The Gathering, and all of the hottest and most popular board games.
We've been around for over 15 years, and it's time for a brand refresh.
One pitfall we specifically want to avoid is a knight that looks aggressive. We're a fun, family place. Because of this, in general, we don't want a weapon involved, and we really don't want a mean looking knight. We want a Paladin, really. Shields are great, swords are not.
Logos that will transfer well to things like pins and patches will be the ones that we consider top tier.
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We really want to keep with the knight theme that has become iconic for us. We have a suit of armor in a prominent place in the store after all. We'd also like to keep to roughly the same color scheme. The current secondary color we have painted inside the shop is "curry" but that isn't necessarily set in stone for the right design. It's due for a re-paint anyways. Potential suggestion: Purples.
We're about two days into the contest and I want to reiterate an important point that is missing from most submissions.
This design MUST be workable as a pin and patch. While we love the designs that are similar to our current/old design, we want to change it more dramatically than what we're seeing. The photo I've added from a GIS for "Knights Gaming" is much closer to what we're looking for than the gorgeous, yet complicated designs that we're getting.
Great designs are showing up, but they're missing that major point.
I've uploaded some images of the Cap to illustrate the kind of stoic/heroic poses I'm envisioning.
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